![](https://cdn.myportfolio.com/a88b4b17-5c81-47f8-a29b-2b862b6eca14/de10bf6c-5e19-4233-85bc-ca5a10b46b36_rw_1920.jpg?h=eee1a88949729fe73950708136c6e961)
I designed the brand identity, the logo and the key visuals for the 2019 edition of the Student-Run Business Associations Conference held in Boston. With the conference welcoming hundreds of students from all over the world and lasting for 4 days, it was important to create a balance between creating and organizing content in a way that was legible but not boring, so as to create an identity that was identifiable and easily relatable to the SRBA brand.
![](https://cdn.myportfolio.com/a88b4b17-5c81-47f8-a29b-2b862b6eca14/c7d31dcf-e916-4363-a7c8-3eaf7aa91149_rw_1920.jpg?h=fb61f1842bf5eeaa38a3e5498792cadc)
![](https://cdn.myportfolio.com/a88b4b17-5c81-47f8-a29b-2b862b6eca14/8e3a6cf4-a1c9-4f38-b615-5a4cfbc54fce_rw_1920.jpg?h=f7acba63f0b5c9c860a2348d0302108c)
![](https://cdn.myportfolio.com/a88b4b17-5c81-47f8-a29b-2b862b6eca14/5c721654-a113-41a1-b289-eb6a03aa7b71_rw_1920.jpg?h=de2e333a4dcf8275edc120206618c105)